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La marca-país en América Latina : bases teóricas y técnicas del diseño de la marca-país y auditoría gráfica de veinte emblemas de países latinoamericanos. / Norberto Chaves.

By: Chaves, Norberto.
Material type: materialTypeLabelBookSeries: Inclusiones. Publisher: Buenos Aires : La Crujía, 2011Description: 112 p.ISBN: 978-987-601-135-8.Subject(s): MARKETINGDDC classification: 658.8
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Florencio Varela


658.8 CHA (Browse shelf) Available UNAJ15010091

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